For this product packaging design, my focus is on creating packaging that reflects the local essence of New Zealand. After consideration, I have chosen to develop tea product packaging for Hobbiton, a beloved tourist destination. Through this project, I aim to incorporate elements of New Zealand’s unique Māori culture and natural landscapes, creating a design that captures the essence of Hobbiton while appealing to visitors.
Design concepts and ideas
To capture visitors’ attention, I integrated key elements from the movie and Mario patterns into the packaging design.